Franchising World - Reducing Your Brand's Exposure to Liability

November 27, 2013

One of the growing challenges facing franchisors and franchisees today is the threat to their brand and reputation from lawsuits, claims and incidents that happen involving other franchise locations. These things can damage the reputation of the brand, reduce revenue and cost money in defense expenses.

That’s why Chuck Modell, attorney with Larkin Hoffman Daly & Lindgren, and I wrote this article that appears in the November issue of Franchising World. We discuss some of the main reasons why and how vicarious liability is becoming a bigger issue for growing franchise brands today and what you should know to help you reduce your vicarious liability risk.

>> View the article.