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Create a plan

Create a physical well-being plan customized to the unique needs determined in the evaluation. 


After understanding employees’ physical well-being needs, employers have an opportunity to create impactful programs. 

To build a successful program for physical well-being initiatives, an organization should create a communication strategy, enlist support of leaders at all levels of the organization, and create policies and programs that help facilitate employees’ well-being goals.  

Below are a few ways to build awareness of the importance of physical well-being with your employees. 

Determine goals and objectives for physical well-being initiatives

  • Review employee interest survey data to identify areas of focus.
  • Goals are longer-term accomplishments for the program.
  • Objectives are time-bound, clear, and specific, and each goal may have more than one objective.

Develop a communications strategy.

  • Ensure all aspects of physical well-being are addressed and not limited to physical activity and nutrition.
  • Promote well-being regularly with monthly or quarterly newsletters or other educational communications, such as MMA’s We Care Communication Toolkit.
  • Name your well-being program.
    • Create a logo and/or tagline and include in all well-being communications.

Gain leadership support.

Create a well-being committee and recruit well-being champions.

  • Governance Structure & Management, Centers for Disease Control and Prevention
  • Consider offering incentives for engaging in physical well-being initiatives, such as annual preventive exams and screenings, flu shots, etc.

Consult your dedicated MMA team for assistance with incentive design, strategy, and well-being program compliance.


Educate employees on the importance of physical activity, proper nutrition, preventive care, and the management of chronic conditions for physical well-being.

Develop a relationship with a primary care provider for preventive care.

Work with a registered dietitian nutritionist to learn how nutrition can help manage chronic conditions.

  • Find a Nutrition Expert, Academy of Nutrition and Dietetics
  • Leverage nutrition resources offered from your health plan or other health & wellness programs.

Direct employees to carrier physical health resources.

  • Share smoking cessation resources.
  • Share a “Know Where to Go” campaign so employees understand the best place for health care depending on their needs.

Physical well-being playbook steps